The Future of Advertising Starts With Your Face

(via OZY) Our digital data trails tell a lot about us.  What sites we go to, what links we click…But what if  websites could recognize your face? If so, they might adjust their messages to you depending on whether you look happy or sad, distracted or engaged. They’d adjust if you were looking to the left of the screen, or to the right...that capability might not be too far away.