How P.T. Barnum Gave The Public What It Wanted
(via JStor) Phineas Taylor (P.T.) Barnum, born July 5, 1810, in Bethel, Connecticut, has been described as “the first great advertising genius and the greatest publicity exploiter the world has ever known.” Barnum is popularly known for the adage that a sucker is born every minute (although the actual origins of the saying are disputed).
